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In an article called “Meeting of the Minds“, Retail Traffic Magazine talks about Apple‘s plans to open Genuis Bars inside of Best Buy stores…now that is a genius move by Mr. Steve Jobs (a genius). That is not only a great branding move for Apple, it is also a great move for Best Buy.

Best Buy has many more locations than Apple and this is great strategic move as more and more people buy Apple products. Apparently, the Best Buy Genius Bars will have Apple trained staff to give the same great service one receives in an Apple Store.

This is not the first time that Apple and Best Buy have worked together. The relationship between the two ended in 1998 because of a disagreement, let’s hope this time it lasts for a long time.

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